We worked with various NHL teams and players to create a series of content. This first film ran during the NHL playoffs. Auston Matthews and Mitch Marner are two of the biggest stars in the league. We put Auston behind the camera to give fans a closer look at their lives while also showcasing the power of the iPhone.

We also worked with 8 other NHL teams to have the players capture stills of their teammates.

We captured so much content with these players that we then created a series of other shorter films for social to give a deeper look at the athletes’ relationship.